" Our company's business has increased by an unbelivable 300% in one year since we started to use your services, all thanks to your SEO work. "
Off-page SEO (Search Engine Optimization)
Optimization techniques and services which can be done without accessing or changing anything on the web pages themselves.
Note that on-page and off-page SEO goes hand in hand and should be conducted at the same time, when given a quote for an SEO project both are usually included. We have just separated them here to give a clearer overview.
The points below are not necessarily complete, and are not listed in any particular order.
Keyword Research
Research and analyze keywords and key phrases for your content and web site.
Web Site Submissions
Submit the web site to search engines, directories, special interest sites, portals etc.
Inbound Links Build relevant inbound links to your web site, can be both one-way and two-way links.
(Two-way links = reciprocal, which is strictly speaking an on-page SEO technique since back-links must be set up on a web page).
SEO Analyzing Check search engine rankings, inbound links, search engine indexed web pages, broken links etc. at least once a month.
Reporting
Create a monthly report, based on the analyzes above and the work conducted during the past month.